On what the Olympics mean to NBC, “Whether you work at NBC primetime, USA,...– NBCUniversal’s Steve Burke Talks About What Olympics Mean To The Network - SportsBusiness Daily | SportsBusiness Journal | SportsBusiness Daily Global Interesting comments from Steve Burke on the importance of the Olympics to NBC Universal & Comcast.
Maryland athletics’ financial woes reveal a broken... →
How Jersey Sponsorship Will Penetrate the Big 4... →
The suggestion/idea that charities could be the first “ads” featured on uniforms seems realistic.
GM Trades Super Bowl for Soccer, Sponsors... →
Liverpool's plan to close the gap on clubs like... →
Pretty good sportsbiz article by Rog Bennett of the terrific Men in Blazers podcast.